Daniele Iudicone

Like all companies, we needed to communicate information about the Simple Photovoltaic project of the company IMC Holding through the various mass media, both general and sector-specific.

We turned to CAON Public Relations to find concrete support for newspapers, radio and specialised publications to feature us.

The presence of Fotovoltaico Semplice in national newspapers, regional newspapers, sector newspapers and television broadcasters

In just over a year, we have been featured in the most prominent online and print publications (on all of the following: Corriere della Sera, La Stampa, Libero, TGcom24, L’Avvenire, Fortune Italia) and also in the regional media, including appearances on television stations.

A great deal of work has also been done on the specialised publications of our sector, that of renewable energies, with accurate interviews and many spaces at our disposal to allow us to better convey our message.

The correct positioning od the CEO in the media as an expert in the photovoltaic sector

Francesca and all the staff of CAON Public Relations have been extremely helpful, have lived up to expectations and, above all, have been very effective in bringing the entrepreneur and the business project into the general realm of awareness of potential customers.

Thanks to the help of the agency, it was possible to position my personal figure as an expert in the residential photovoltaic sector and Simple Photovoltaic as a relevant brand, all through constant media coverage.

Newsability, efficiency of the service and daily dialogue with the customer

The fundamental qualities that make CAON Public Relations different are undoubtedly the effectiveness of the messages transmitted – thanks to the methods of writing and drafting press releases - and the efficiency of the service, which is capable of involving a wide audience of journalists.

I also attach great importance to the ease of daily dialogue, based on a very fast and informal flow of information that favours the final result and optimises time in an extremely sensitive way. 

The CAON Public Relations agency is undoubtedly one of the pillars for the growth of IMC Holding, a travel partner that we consider essential for our journey.

Daniele IudiconeCEO IMC Holding